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Business & Enterprise Support & Training

BEST is a free small business training program available to all Manitobans living on a low income who would like to start a micro-business.

What you will learn

Our comprehensive training is designed to give you the practical skills and confidence you need to launch and grow a thriving micro-business. In our sessions, you will learn how to:

  • Build a Business with Purpose: Understand the principles of Community Economic Development (CED) and how your business can create a positive impact for you and your community.
  • Know Your Market: Gain the tools to clearly identify your ideal customers and understand your competitors so you can stand out.
  • Price for Profit & Predict Your Success: Learn how to set prices that cover your costs and generate a profit, while understanding how to forecast your future sales.
  • Promote Your Brand: Learn simple, effective ways to promote your new business and connect with your first customers.
  • Navigate Rules & Regulations: Get clear, simple guidance on the legal requirements, business structures, and regulations you need to operate professionally.
  • Take Control of Your Finances: Master the fundamentals of financial statements and cash flow management so you always know where your business stands.

Our training combines practical business lessons with direct insights from the local business community to help you succeed:

 

  • Real-World Inspiration: Learn from the shared experiences of local small business owners who have successfully navigated the same path you are on.
  • Expert Advice: Benefit from helpful tips and insights from industry professionals who understand the local market landscape.
  • Personalized Guidance: Upon successful completion of the program, participants with a feasible business concept can access 1:1 coaching from our business consultants.

Eligibility critera

To be eligible for BEST, you must:

Live in Manitoba

Have one clear, well thought-out business idea

Have skills or experience that can be used in your business

Be ready to start your business in the next year or less

✅ Have a Canadian Language Benchmark (English) level of 6

Live on an income at or below the Statistics Canada Low Income Measure (LIM).

Using the calculator below, select the number of people in your household to determine if you are at or below LIM. Household is defined as partners and any dependents – do not include roommates, even if you are related.

Low Income Qualification Calculator

 

Groups or organizations who want to start a social enterprise (for example: a co-op) must have a mandate to hire at least 50% low-income people.

How do I apply?

1. Register: Click the button below to choose your information session date:

Claim your spot in our next info session!

2. Attend: Join a 60-minute virtual information session to learn about eligibility and the program.

3. Apply: Receive your application form after the session & book an application meeting.

Please note: successful completion of these steps does not guarantee admission, as our selection process is based on program capacity and business feasibility.

Frequently asked questions

Does the BEST program provide funding or grants to start or grow a business?

No, the BEST program is strictly a training & consulting program which does not provide funding, grants, or any other form of financial support. However, we can help participants explore funding options in Manitoba, including loans, grants, and other resources offered by other organizations and financial institutions.

Can I access business consulting without joining the BEST program?

No, BEST consulting services are only available to participants after completing the training program. To access one-on-one business advising, you must complete the program with a feasible business idea that can be launched within one year.

Can I join the BEST program if I don’t have a business background?

Yes! You can join the BEST program without a business background or prior business experience. BEST is designed for people with a strong business idea, relevant skills or experience to support that idea, and the motivation to start a small business, regardless of education or experience.

I want to start a non-profit is BEST the right program for me?

The BEST program is specifically designed to support the launch and growth of for-profit micro-businesses. Non-profit organizations require specialized legal, financial, and operational training that our program is not currently set up to provide.

Are there other places I can go to for small business support?

Yes, there are many organizations and government resources in Winnipeg and across Manitoba that also offer small business supports, including training, funding, and advisory services. You can explore these options in our Small Business Resources Guide for Winnipeg and Manitoba Entrepreneurs:

Download Our Small Business Resources Guide (PDF)

If you have more questions about staring a business or the BEST program, please reach out to us at bestinfo@seedwinnipeg.ca or 204-927-9944Letting us know a bit about your situation and what you’re hoping to do will help us to better understand your needs and provide more helpful answers.

 

Our client businesses

From initial concept to successful launch, the BEST program provides the foundation for sustainable micro-businesses. We are proud to showcase our alumni, who operate diverse enterprises across Manitoba and contribute to our local economy through innovation and hard work.

Featured Alumni Businesses:

  • Bathala Scents and Natural Wellness: A premier destination for high-quality, locally crafted aromatherapy essentials and natural wellness products that promote holistic health.
  • Eadha Bakery Co-op: A thriving, worker-owned sourdough bakery in Winnipeg’s West End, committed to community and fair wages.
  • NSD Tech: A professional technology firm delivering custom website and application solutions, including AI-powered tools specifically designed for non-profits and charities.
  • Yuka’s Japanese Bakery: A local favorite specializing in authentic Japanese baked goods made with fresh ingredients, offering a wide variety of inclusive options like gluten-free and vegan treats.

See more of our client businesses

Your business could be next! Join an information session to start your journey.

When she immigrated to Canada, Ojandi dreamed of sharing her traditional cakes with her new community. Her entrepreneurial path took shape when she discovered SEED Winnipeg. Through the Business & Enterprise Support & Training (BEST) program and one-on-one support from Business Consultant Priscila, Ojandi began to rebuild her business with a stronger foundation. “Her guidance […]

Read Ojandi's Story